Managing expectations with medical writing clients is arguably as important as the caliber of the final product you deliver. I’m a medical writer and a Psychologist. Yes, I write about Neuroscience and mental health every week, but over the last 6 years, 90% of my clients have been companies unrelated to psychology. So here, I’m […]
Managing Expectations with Medical Writing Clients Read More »
I’m a writer and content strategist in the medical, pharma, wellness, healthcare, healthtech, and health spaces. I like to call them health-adjacent; however, they are different. For some brands, I have created landing pages to sell supplements or concierge programs aimed at optimizing Gen Z metabolic health. For pharmaceutical enterprises, I have been the content
Is Blogging Dead, But More Importantly, Do I Care? Read More »
Public health scientists and authorities are always looking to understand better how the world around us affects human health. The exposome concept has gained traction as a research area in the past years as the comprehension of how everyday environmental exposures are correlated with disease development based on multiple studies increases. But, what is the
Why Does The Exposome Matter? Interview With Emory University Researcher Read More »
We live in the age of social media and information overload. Anyone with an Internet connection can access health information previously only available through health care providers. The problem is, how do we identify a credible source, and most importantly, is health misinformation a threat to public health? How Can You Distinguish Between Fake News and
Health Misinformation: Does it Cause Health Issues? Read More »
We all have felt overwhelmed, sadness, and other powerful emotions after watching the news coverage of a crime or scrolling social media after a tragedy. We are moved by the story and even feel empathy for the victims or protagonists of the negative news. How does negative news affect the brain? According to research by Harvard
Employee wellness in the workplace is essential. I worked for 9 years in multibillion companies. I achieved goals that I thought would make me happy, but they didn’t. I remember waking up every morning dreading the day ahead. I wasn’t happy, and theoretically, I should be. I worked for a stable company. I made decent
Why is employee wellness important? In today’s high-pressure work culture, it’s easy to burn out without proper support for mental, physical, and emotional health. Optimizing employee wellbeing through comprehensive workplace wellness programs pays dividends for workers and companies. These programs boost productivity, innovation, and purpose while reducing turnover and healthcare costs by supporting work life
Why is Employee Wellness Important? 5 Unexpected Reasons Read More »
B2B buyers love white papers. Trust me. For six years, I worked for a gigantic pharmaceutical B2B company as a buyer in charge of making expensive decisions. I met hundreds of vendors; many never included a white paper in their marketing strategies. This is a serious oversight, considering their effectiveness in the B2B sales cycle:
How to Create a B2B Healthcare White Paper That Drives Leads Read More »
If you daydream about caramel macchiatos and exercise, finding the best caffeinated protein to power up your workouts and make you feel like a well-oiled machine could be what you’re missing to improve your life. The International Society of Sports Nutrition (ISSN) gives caffeine a big thumbs up for enhancing exercise performance, from sprinting to
Answer this: As a healthcare organization, do you trust your vendors to cover your back in an emergency? You should. COVID-19 disrupted healthcare vendor relationship management. Promises and business relationships were broken. You must learn how to get the best out of your vendor, or it will cost you money. This article will help you
What You Should Know About Healthcare Vendor Relationship Management Read More »
